AgLaunch Entrepreneurs Showcased at Farm Journal AgTech Expo

Seven AgTech Teams exhibit and demonstrate their technologies at inaugural expo

INDIANAPOLIS, Ind. (December 12, 2017) — As part of the unique partnership with Farm Journal Media, AgLaunch and seven of the agtech teams that it supports are participating in the inaugural Farm Journal AgTech Expo. Farm Journal AgTech Expo provides insights and information from key experts so farmers can harness the power of AgTech.

“AgTech startups provide valuable innovations for our industry as farmers are looking for tools to make them more efficient, more environmentally sustainable and more profitable,” said Margy Eckelkamp, Editor of AgPro and Director of Content Development at Machinery Pete.

The expo is the culminating event for the agtech teams completing Phase I of AgLaunch365 and exploring participation in Phase II, where teams will continue customer discovery and build out field trials for the spring. Four of the teams- DryMAX, Earth Sense, Rabbit Tractors, and Rantizo- will be showcasing their companies on Wednesday, December 13, 2017 at 7:45 am in the Expo Hall to a panel of farmers and the general public.

“The key component of AgLaunch365 is connecting early-stage agtech companies with farmers to help inform product development and become engaged in the scale up of the company,” said Pete Nelson, President & Executive Director of AgLaunch. “Our partnership with Farm Journal Media is helping our teams get connected with leading farmers, while providing content on the innovation pipeline to its readers and listeners.”

AgLaunch365 teams participating are:

  • DryMAX, based in Minnesota, is commercializing a low-energy, low-heat radio wave process for drying grain that keeps grain integrity and maximizes nutrition delivery. (
  • EarthSense, based in Illinois, has developed TerraSentia, an ultra-compact, autonomous, easy-to-use robot with multiple sensors and embedded data collection and analytics software for plant phenotyping. They are working with the seed industry and crop R&D partners to test and optimize TerraSentia. (
  • Rabbit Tractors, based in Indiana, is developing an autonomous, mobile, multi-purposed, swarm-capable and high-ground clearance farm-production tractor for all pre-harvest activities. (

Additional AgLaunch-supported teams participating are:

  • HarvestYield, based in New York, is a fleet management application for custom farmers. (
  • Rantizo, based in Iowa, delivers targeted liquid sprays precisely where they are needed in agricultural applications through an electrosprayer mounted on a drone, delivering minimal amounts of active agent directly to the targeted area. (
  • Global Ag Smarte Technologies, based in Tennessee, has developed the SmarteRoot technology which increases absorption of water and nutrients to increase plant health and produce greater yield. (
  • Stable’N, based in Illinois, is a nitrification inhibitor process that utilizes electricity delivered into the soil by a retrofit to existing fertilizer application equipment. (

AgLaunch continues to expand its farm-centric innovation platform to accelerate the process of bringing new ideas into agriculture and partnering with Farm Journal Media has allowed AgLaunch and its companies to expand its reach and collaborate with other innovators in the industry.

Applications for AgLaunch365 Phase II are open now at For more information, contact Rebecca Kaufman at


About Farm Journal Media 

Farm Journal Media is the nation’s leading business information and media company serving the agricultural market. Started 140 years ago with the preeminent Farm Journal magazine, the company serves the row crop, livestock, produce and retail sectors through 26 branded websites, eNewsletters and phone apps; 11 business magazines; 70 events; six nationally broadcasted television and radio programs; a robust mobile text marketing business; and an array of data-driven paid information products. Farm Journal Media also is the majority shareholder of the online equipment marketplace Machinery Pete, LLC. In 2010, the Company established the non-profit, public charity Farm Journal Foundation, which is dedicated to sustaining agriculture’s ability to meet the vital needs of a growing population through education and empowerment.

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About AgLaunch™ 

AgLaunch attracts, creates, and grows agtech startups, facilitates the development of new agriculture and food value-chains, and builds collaborative farmer networks in the Mid-South, with a commitment to intentional inclusion. AgLaunch is a joint initiative of Memphis Bioworks Foundation ( and the Tennessee Department of Agriculture ( AgLaunch365 is a farm-centric innovation platform for agriculture designed to calibrate support with the specific needs of agtech startups and the agricultural industry. AgLaunch365 is made possible through partnerships with Start Co., Farm Journal Media, Archer Malmo, and Baker Donelson.

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