AgLaunch Initiative, Inc. (“AgLaunch”) and its affiliates and subsidiaries (collectively “us” and “we”) understand the importance of protecting your personal data. We also believe in transparency, and we are committed to informing you about how we treat the data we collect and process.
This Privacy Policy applies to the personal data that we collect from you during your interactions with us, whether online, including through our website, aglaunch.com (the “Site”), and through our online interactions with you, including on social media sites, mobile applications, marketing, data collection and analytics, calculations and payments, and other related services which we may provide in the future, and other interactions we may have with you (collectively, the “AgLaunch Services”).
This Privacy Policy describes how we collect and use your personal data, who we share it with, and your choices and rights in relation to your personal data. Please read this Privacy Policy carefully before you use any of the AgLaunch services so that you will understand our practices and your options before you choose to share personal data. By using this website or any AgLaunch application and by providing us with your personal data, you consent to AgLaunch’s collection, use, and disclosure of the information you share with us as explained in this Privacy Policy. If you do not agree with any of these terms, please do not use this website and do not submit any personal data.
AgLaunch is a non-profit, working with businesses as a startup accelerator, and therefore, collecting business to business information and does not collect personal data of consumers. Any personal information that we collect about you is incidental to your use of our AgLaunch Services for commercial purposes. To the limited extent that we collect personal data about you, it can be divided into two categories, personally identifiable information, and non-personal data. While different jurisdictions define these types of information differently, AgLaunch defines Personally Identifiable Information as any information that specifically identifies you as an individual. Non-Personal Data is information that does not identify you.
You can visit our Site without providing us with any personally identifiable information. In order to use AgLaunch Services, however, we may need some of your Personally Identifiable Information, including your Contact Information and Farm Data (defined below).
We also collect non-personal data that does not identify you, directly, including “automatically collected data,” “aggregated” or “anonymized” information that we collect to inform us how you and others use the AgLaunch Services. Non-personal data includes, (i) device software platform, operating system, type of Internet browser, and firmware; (ii) mobile phone carrier; (iii) web browsing patterns, including websites visited; (iv) geographical data such as zip code, area code, and other non-precise location information; and (v) the way in which you use the AgLaunch Services, including frequency and duration of usage. We also collect and store information about the AgLaunch Services you receive including historical field data from farmers, field trial information, Startup information (including but not limited to such services as business strategy, advising on Intellectual Property transfer, human resource assistance, investments and valuations), and products applied by others or services provided on behalf of our partners.
We may collect personal data from you in a variety of ways when you interact with us, including directly from you when you provide it to us on our Site, through the Farmer Network Application process, the Accelerator Application process or by other means, including your transactions with AgLaunch, surveys, email, telephone, facsimile and mail. Personal data is also collected from any registration forms completed by you at or in connection with any of our events including by badge/business card scanners and/or through any event related applications and registrations. We also collect personal data when we respond to your inquiries and requests and obtain feedback from you on trials or business development.
Data may also be collected by a startup company through an on-farm trial. AgLaunch may request this data and, with permission, will copy the data into the Data Commons. All data in the Data Commons is governed by a Data Commons governance committee as outlined in the Data Commons Terms and Conditions.
We also may obtain personal data about you from third parties, including: partners with which we offer co-branded services or engage in joint marketing activities. Please note that when we receive personal data collected from you by third parties, this Privacy Policy only governs AgLaunch’s use of such personal data and such third parties are governed by their own privacy policies. We encourage you to review the privacy policies of any third party to whom you provide personal data in order to understand how your personal data will be used by them.
Personal data may also be obtained through publicly available sources and data suppliers from which we obtain data to validate or supplement the information we hold.
What Information Do We Collect? We collect the following information for the purposes described in the “How Do We Use and Share Your Information?” section of this Policy.
Category | Description |
Farm Data | We maintain farmer-provided personal information, such as the farmer/farm entity name, address, company ID, contact information, like telephone number(s)/ e-mail addresses, and computer log-in/password to AgLaunch’s software tools. Farmers may also provide data relating to farming activities, such as but not limited to, crops planted and acreage, geo-referenced field locations, soil characteristics, crop rotation and management, crop inputs, transportation, and drying. |
Business Information | When startup companies or other technical assistance applicants apply for any program or funding, we may collect pitch decks, business plans, go to market strategies, IP or patent documentation, or other related sensitive information. We do not sell or distribute business related documents to any unauthorized parties. We may send relevant information to affiliates such as mentors, funders or farmers to carry out AgLaunch programs. |
Contact Information | When you visit our Site or contact us, we may collect or receive your name, email address, telephone number, or company name. |
Communications and Inquiries | If you contact us via the Site or by email, in addition to your Contact Information, we will receive any comments, content, or other information that you choose to provide. |
Payment Information | For reimbursement purposes or for annual dues, our payment processing vendor will collect your bank account information and/or credit card number, security code, and expiration date as well as your billing address information. Credit card numbers and bank account information are not stored on our servers and this information is collected and stored by the payment processors. You should refer to its privacy policies for any concerns. |
Cookies and Similar Technologies | The Site uses cookies and similar technologies. Please see the “Cookies and Similar Technologies” section of this Policy for more information. |
Usage Data | When you visit the Site or use our platform, we automatically collect information from your browser or device, which includes the date and time of access, your location, your Internet Protocol (IP) address or unique device identifier, your device type, your operating system, your browser type, and information about what pages you visit. |
A “cookie” is a small file created by a web server that can be stored on your device (if you allow) for use either during a particular browsing session (a “session” cookie) or a future browsing session (a “persistent” or “permanent” cookie). “Session” cookies are temporarily stored on your hard drive and only last until they expire at the end of your browsing session. “Persistent” or “permanent” cookies remain stored on your hard drive until they expire or are deleted by you. Local shared objects (or “flash” cookies) are used to collect and store information about your preferences and navigation to, from, and on a website. First-party cookies are set by the website you’re visiting, and they can only be read by that site. Third-party cookies are set by a party other than that website.
In addition to cookies, there are other automatic data collection technologies, such as Internet tags, web beacons (clear gifs, pixel tags, and single-pixel gifs), and navigational data collection (log files, server logs, etc.) that can be used to collect data as users navigate through and interact with a website. For example, web beacons are tiny graphics with unique identifiers that are used to understand browsing activity. In addition, UTM codes are strings that can appear in a URL when you move from one web page or website to another. The string can represent information about browsing, such as which advertisement, page, or publisher sent the user to the receiving website.
We may use first-party and third-party cookies and similar technologies for purposes such as to improve Site functionality, to measure and track how users interact with the Site, to perform similar analytics, to market to you, authenticating you, storing and managing your preferences and settings, to track ad-driven activity, and to otherwise tailor our communications with you.
Some third parties may use automated data collection technologies to collect information about you when you browse the Internet. The information they collect about your online browsing activities over time and across different websites and other online services may be associated with your personal information and used to provide you with targeted content. We do not control these third parties’ technologies or how they may be used. If you have any questions about targeted content, you should contact the responsible party directly or consult their privacy policies.
Most web browsers are set by default to accept cookies. If you do not wish to receive cookies, you may set your browser to refuse all or some types of cookies or to alert you when cookies are being sent by website tracking technologies and advertising. These settings may affect your enjoyment of the full functionality of the Site. In addition, adjusting the cookie settings may not fully delete all of the cookies that have already been created. To delete them, visit your web browser settings after you have changed your cookie settings. Additional information is provided below about how to disable cookies or manage the cookie settings for some of the leading web browsers:
Google Chrome: https://support.google.com/chrome/answer/95647?hl=en
Firefox: https://support.mozilla.org/en-US/kb/enable-and-disable-cookies-website-preferences
Internet Explorer: http://windows.microsoft.com/en-GB/windows-vista/Block-or-allow-cookies
Safari: https://support.apple.com/guide/safari/manage-cookies-and-website-data-sfri11471/mac and https://support.apple.com/en-us/HT201265
To learn how you can manage your Flash cookie settings, visit the Flash player settings page on Adobe’s website at: https://www.macromedia.com/support/documentation/en/flashplayer/help/help09.html. For more information about how to modify your browser settings to block or filter cookies, visit http://www.aboutcookies.org/. You may learn more about internet advertising practices and related consumer resources at http://www.aboutads.info/consumers/ or http://www.networkadvertising.org/choices.
How do we use the information described in this Policy? To the extent permitted by applicable law, we may use the information described above in order to:
How do we disclose or share the information described in this Policy? Where permitted by applicable law, we may share the information described above in the following contexts:
Category | Description |
Affiliates, Portfolio Companies, AgLaunch Farmers, LLC, and Other Farmers | We may share your information with our subsidiaries and affiliates and with their respective officers, directors, employees, and agents. We share information we collect, including personal data, with third parties to whom we provide services, including portfolio companies. |
Acquisitions and Similar Transactions | We may disclose your information in the event of facilitating startup company SAFE contracts to assess equity, new subsidiary company formation such as the AgLaunch Farmers LLC, reorganization or mergers of existing companies such as AgLaunch Engine, or distributing equity from a buyout of a portfolio company. If a business is acquired by or merged with another company, your information may be transferred to the new owners |
Unauthorized Third Parties | We do not sell or disclose personally identifiable or non personal information to unauthorized third parties for equity or marketing purposes without your consent. An unauthorized third party is an unaffiliated entity, person, or business that AgLaunch does not have a verbal or written agreement with. If an individual Farmer or partner would like to submit in writing what information they wish to release, we will comply on an as needed basis. AgLaunch will use aggregated information for marketing and reporting purposes to measure our diversity and impact goals. |
Disclosures with Your Consent to Authorized Third Parties | We may ask if you would like us to share your information with other unaffiliated third parties who are not described elsewhere in this Policy. We will only disclose your information in this context with your consent. All farm data collected and governed by the Data Commons governance committee will be disclosed as outlined in the Data Commons Terms and Conditions. |
Legal Obligations and Rights (Subpoenas, Court Orders, and Warrants) | We may disclose information in response to subpoenas, warrants, court orders or other legal process, or to comply with relevant laws or regulatory requirements. We may also share information in order to establish or exercise our legal rights or claims; to defend against a legal claim; and to investigate, prevent, or take action regarding possible illegal activities, suspected fraud, safety of person or property, or a violation of our contracts. |
Service Providers | We may share information with our service providers that need access to information to provide operational or other support services on our behalf. Among other things, service providers help us to administer the Site; support our operations and services; provide technical support; send communications to you; and assist with other legitimate purposes permitted by law. We share information to enhance the user experience. We may from time to time give access to the database and the data to third-party providers of system support and revisions. This access will be only for upgrades and enhancement of the database for the farmers’ and startups’ use. Third parties to whom we disclose your personal data are only permitted to access and collect information which is needed to deliver their services to us and are not authorized to use or distribute identifiable information for any other purpose. |
Professional Advisors | We may share your information with our and our affiliates’ insurers and professional advisors, including attorneys and accountants, that need access to your information to provide operational or other support services on our behalf. |
Deidentified or Aggregated Data | We may disclose aggregated information or de-identified information that does not identify any specific individual, such as groupings of demographic data or customer preferences. The Data Commons is a platform of Farmer Network farm data that is governed by Farmers for the purpose of advancing agtech innovation. The Farmer’s data use and privacy within the Data Commons platform shall be detailed in a separate license agreement between AgLaunch and Farmer. |
We have put security measures in place to protect the personal information that you share with us from being accidentally lost, used, altered, disclosed, or accessed in an unauthorized manner. We store data on secure servers, with controlled access both to the facilities and the data. Access is further protected by use of controlled access via user login and password. AgLaunch is committed to protecting your personal data from accidental or unlawful destruction, loss, alteration, unauthorized access or disclosure by using a combination of physical, administrative and technical safeguards. From time to time, we review our security procedures to consider appropriate new technologies and methods.
While our security measures seek to protect the personal information in our possession, no security system is perfect, and no data transmission is 100% secure. As a result, while we strive to protect your information, we cannot guarantee or warrant the security of any information. We cannot guarantee that information, during transmission through the internet or while stored on our system or otherwise will be absolutely safe from intrusion by others, such as hackers. Your use of the Site and services is at your own risk. We cannot guarantee that your data will remain secure in all circumstances.
If a data breach compromises your personal information, we will notify you and any applicable regulator when we are required to do so by applicable law.
We retain and use your information for as long as is necessary to fulfill the purposes for which it was collected, to comply with our business requirements and legal obligations, to resolve disputes, to protect our assets, to operate our business, and to enforce our agreements.
We may delete your information if we believe it is incomplete, inaccurate, or that our continued storage of it is contrary to our objectives or legal obligations. When we delete data, it will be removed from our active servers and databases, but it may remain in our archives when it is not practical or possible to delete it. When we dispose of personal data, we use reasonable procedures to erase or render it unreadable (for example, shredding documents and wiping electronic media).
Upon request by user and in compliance with the law, we will delete all information pertaining to the individual. We will comply with the request of the user within 45 business days. If we need longer to comply, we will let you know by email or in writing.
To the extent permitted by law, we may retain and use anonymous, de-identified, or aggregated information for performance reporting, benchmarking, marketing, and analytic purposes and for operational improvement.
Please use the “Contact Us” details provided at the end of this Policy to exercise your rights and choices under this Policy. We honor such requests within a reasonable response period and will comply to all applicable laws. We will respond to your reasonably specified request as quickly as possible after validating the request. AgLaunch will honor requests from any past or present startup company or partner from whom Personal Information was collected. AgLaunch is committed to our farmers’ right to own their Farm Data. All decisions around Farm Data are made by the Data Commons Steering Committee.
Email Opt-Out. We may send you emails about our services and other updates. If you no longer wish to receive communications from us via email, you may opt-out by clicking the “unsubscribe” link at the bottom of our emails, if applicable, or by submitting a request via the “Contact Us” details at the end of this Policy and providing your name and email address so that we may identify you in the opt-out process. Once we receive your instruction, we will promptly take corrective action.
Accuracy and Updating Your Information. Our goal is to keep your information accurate, current, and complete. If any of the information you have provided to us changes, please let us know via the “Contact Us” details at the end of this Policy. For instance, if your email address changes, you may wish to let us know so that we can communicate with you. If you become aware of inaccurate personal information about you, you may want to update your information. We are not responsible for any losses arising from any inaccurate, inauthentic, deficient or incomplete personal data that you provide to us.
Complaints. If you believe your rights relating to your personal information have been violated, please contact us via the “Contact Us” details provided at the end of this Policy. If you wish to exercise any of your above rights, you can contact us at no cost by emailing at Innovation@aglaunch.com.
This Policy only applies to the Site, and it does not apply to any third-party websites or applications.
The Site may contain links to, and media, applications, or other content from, third parties. These links are to external resources and third parties that have their own privacy policies. Because of the dynamic media capabilities of the Site, it may not be clear to you which links are to external, third-party resources. If you click on an embedded third-party link, you will be redirected away from the Site to the external third-party website. You can check the URL to confirm that you have left the Site. Some of the content, advertising, and functionality on our websites may be provided via third parties that are not affiliated with us.
We cannot and do not (1) guarantee the adequacy of the privacy or security practices employed by or the content and media provided by any third parties or their websites, (2) control third parties’ independent collection or use or your information, or (3) endorse any third-party information, products, services or websites that may be reached through embedded links on the Site. We are not responsible for and make no representations or warranties in relation to the privacy practices or content of any third party websites, service functionality provided and applications. These third parties may collect or receive certain information about your use of the websites (including through the use of cookies, beacons, and similar technologies) and such information may be collected over time and combined with information collected across different websites and online services.
Any information provided by you or automatically collected from you by a third party will be governed by that party’s privacy policy and terms of use. If you are unsure whether a website is controlled, affiliated, or managed by us, you should review the privacy policy and practices applicable to each linked website. We do not control the data collection and use practices of these companies and you should check the relevant privacy notices and policies before using the services provided by these companies. Your use of such sites and applications is subject to the applicable third- party privacy statement and is at your own risk.
The Children’s Online Privacy Protection Act (“COPPA”), as well as other data privacy regulations, restrict the collection, use, or disclosure of personal information from and about children on the Internet. Our Site and services are not directed to children aged 13 or younger, nor is information knowingly collected from children under the age of 13. No one under the age of 13 may access, browse, or use the Site or provide any information to or on the Site. If you are under 13, please do not use or provide any information on the Site (including, for example, your name, telephone number, email address, or username). If we learn that we have collected or received personal information from a child under the age of 13 without a parent’s or legal guardian’s consent, we will take steps to stop collecting that information and delete it. If you believe we might have any information from or about a child under the age of 13, please contact us via the “Contact Us” details provided at the end of this Policy.
We may add to, change, update, or modify this Policy to reflect any changes to how we treat your information or in response to changes in law. Should this Policy change, we will post all changes to this Policy on this page. Any such changes, updates, or modifications will be effective immediately upon posting. The date on which this Policy was last modified is identified at the beginning of this Policy.
You are expected to, and you acknowledge and agree that it is your responsibility to, carefully review this Policy prior to using the Site, and from time to time, so that you are aware of any changes. Your continued use of the Site after the “Last Updated” date will constitute your acceptance of and agreement to such changes and to our collection and sharing of your information according to the terms of the then-current Policy. If you do not agree with this Policy and our practices, you should not use the Site.
For more information, or if you have any questions or concerns regarding this Policy, you may contact us using the information below, and we will do our best to assist you. Please note, if your communication is sensitive, you may wish to contact us by postal mail or telephone.
In Writing:
AgLaunch
1319 Heistan Place
Memphis, TN 38104
Electronically: innovation@aglaunch.com
This PRIVACY POLICY FOR CALIFORNIA RESIDENTS applies solely to visitors, users, and others who reside in the State of California (“consumers” or “you”) when you visit the AgLaunch website or use of or placing orders through our website (collectively, our “Services”). To the extent that this Privacy Policy required under CA. law conflicts with AgLaunch’s more general Privacy Policy, this Privacy Policy will control. We adopt this notice to comply with the California Consumer Privacy Act of 2018 (“CCPA”) and other California privacy laws. Any terms defined in the CCPA have the same meaning when used in this notice.
We collect information that identifies, relates to, describes, references, is capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer or device (“personal information”). In particular, we have collected the following categories of personal information from consumers within the last twelve (12) months:
Category | Examples | Collected |
A. Identifiers. | A real name, alias, postal address, unique personal identifier, online identifier, Internet Protocol address, email address, account name, Social Security number, driver’s license number, passport number, or other similar identifiers. | YES |
B. Personal information categories listed in the California Customer Records statute (Cal. Civ. Code § 1798.80(e)). | A name, signature, Social Security number, physical characteristics or description, address, telephone number, passport number, driver’s license or state identification card number, insurance policy number, education, employment, employment history, bank account number, credit card number, debit card number, or any other financial information, medical information, or health insurance information. Some personal information included in this category may overlap with other categories. | YES |
C. Protected classification characteristics under California or federal law. | Age (40 years or older), race, color, ancestry, national origin, citizenship, religion or creed, marital status, medical condition, physical or mental disability, sex (including gender, gender identity, gender expression, pregnancy or childbirth and related medical conditions), sexual orientation, veteran or military status, genetic information (including familial genetic information). | YES |
D. Commercial information. | Records of personal property, products or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies. | YES |
E. Biometric information. | Genetic, physiological, behavioral, and biological characteristics, or activity patterns used to extract a template or other identifier or identifying information, such as, fingerprints, faceprints, and voiceprints, iris or retina scans, keystroke, gait, or other physical patterns, and sleep, health, or exercise data. | NO |
F. Internet or other similar network activity. | Browsing history, search history, information on a consumer’s interaction with a website, application, or advertisement. | YES |
G. Geolocation data. | Physical location or movements. | YES |
H. Sensory data. | Audio, electronic, visual, thermal, olfactory, or similar information. | YES |
I. Professional or employment-related information. | Current or past job history or performance evaluations. | YES |
J. Non-public education information (per the Family Educational Rights and Privacy Act (20 U.S.C. Section 1232g, 34 C.F.R. Part 99)). | Education records directly related to a student maintained by an educational institution or party acting on its behalf, such as grades, transcripts, class lists, student schedules, student identification codes, student financial information, or student disciplinary records. | NO |
K. Inferences drawn from other personal information. | Profile reflecting a person’s preferences, characteristics, psychological trends, predispositions, behavior, attitudes, intelligence, abilities, and aptitudes. | NO |
Personal information does not include:
We obtain the categories of personal information listed above from the following categories of sources:
We may use or disclose the personal information we collect for one or more of the following business purposes:
We will not collect additional categories of personal information or use the personal information we collected for materially different, unrelated, or incompatible purposes without providing you notice.
We may disclose your personal information to a third party for a business purpose. When we disclose personal information for a business purpose, we enter a contract that describes the purpose and requires the recipient to both keep that personal information confidential and not use it for any purpose except performing the contract.
In the preceding twelve (12) months, we may have disclosed the following categories of personal information for a business purpose:
Category A: Identifiers.
Category B: California Customer Records personal information categories.
Category D: Records of personal property, products or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies.
Category F: Internet or other electronic network activity information
We disclose your personal information for a business purpose to the following categories of third parties:
In the preceding twelve (12) months, we have not sold any personal information.
The CCPA provides consumers (California residents) with specific rights regarding their personal information. This section describes your CCPA rights and explains how to exercise those rights.
You have the right to request that we disclose certain information to you about our collection and use of your personal information over the past 12 months. Once we receive and confirm your verifiable consumer request, we will disclose to you:
You have the right to request that we delete any of your personal information that we collected from you and retained, subject to certain exceptions. Once we receive and confirm your verifiable consumer request, we will delete (and direct our service providers to delete) your personal information from our records, unless an exception applies.
We may deny your deletion request if retaining the information is necessary for us or our service providers to:
To exercise the access, data portability, and deletion rights described above, please submit a verifiable consumer request to us at innovation@aglaunch.com.
Only you or a person registered with the California Secretary of State that you authorize to act on your behalf, may make a verifiable consumer request related to your personal information. You may also make a verifiable consumer request on behalf of your minor child.
You may only make a verifiable consumer request for access or data portability twice within a 12-month period. The verifiable consumer request must:
We cannot respond to your request or provide you with personal information if we cannot verify your identity or authority to make the request and confirm the personal information relates to you. Making a verifiable consumer request does not require you to create an account with us. We will only use personal information provided in a verifiable consumer request to verify the requestor’s identity or authority to make the request.
We endeavor to respond to a verifiable consumer request within 45 days of its receipt. If we require more time (up to 90 days), we will inform you of the reason and extension period in writing. If you have an account with us, we will deliver our written response to that account. If you do not have an account with us, we will deliver our written response by mail or electronically, at your option. Any disclosures we provide will only cover the 12-month period preceding the verifiable consumer request’s receipt. The response we provide will also explain the reasons we cannot comply with a request, if applicable. For data portability requests, we will select a format to provide your personal information that is readily useable and should allow you to transmit the information from one entity to another entity without hindrance.
We do not charge a fee to process or respond to your verifiable consumer request unless it is excessive, repetitive, or manifestly unfounded. If we determine that the request warrants a fee, we will tell you why we made that decision and provide you with a cost estimate before completing your request.
We will not discriminate against you for exercising any of your CCPA rights. Unless permitted by the CCPA, we will not:
We reserve the right to amend this privacy notice at our discretion and at any time. When we make changes to this privacy notice, we will notify you by email or through a notice on our website homepage.
If you have any questions or comments about this notice, our Privacy Policy, the ways in which we collect and use your personal information, your choices and rights regarding such use, or wish to exercise your rights under California law, please do not hesitate to contact us at:
Mailing Address
AgLaunch, Inc.
1319 Heistan Place
Memphis, Tennessee 38104